Free Web Site Advice

Dev Server

While on the phone recently with a Web host, I mentioned wanting to create a second domain to be used as a dev space, and was surprised that this was the first time they had heard the idea. Here’s the deal: once your site is launched to the public, you can’t make changes to...

Web Stats: Useful and Dangerous

Maybe you didn’t even know it, but your Web server probably has a wealth of visitor traffic info waiting for you to delve into it. Most commercial Web hosts keep log files, which record interesting information about each visitor and page visited on your site. (Privacy hounds, don’t worry: it doesn’t usually include any...

Web Site Housecleaning

I’m starting work on a small site — home page and five subpages — but the Web server has hundreds of files on it. Unused pages, drafts from who knows when, navigation graphics from previous versions, and who knows what else… I’ve dealt a lot in site management, including archiving strategies and site organization,...

Technology Moves Fast, People Don't

It’s worth remembering that people don’t change as fast as the technology does, especially for those of us who work in technology every day and (perhaps) are more oriented to changing along with it. I’m not advocating that people adapt to change faster — I’m advocating that technology workers remember that with technology, people...

Ode to White Space

OhWhiteSpace! How little you are used in Web design — how blithely we pack in the content, using ever-smaller fonts and multi-colored backgrounds, lists nested inside lists, trying to jam as manywordslinkslogoschoicesas possible into the first screenful, not realizing that clutter brings confusion — or knowing it, but having many messages to deliver and...

Using Color for Direction

If you’ve read any other posts on this blog, you know that I generally consider content or services to be the most important part of any Web site. Users want to know, “what can I do here?” — and everything you do, from design to layout to artwork or photos, should focus on that...