Wifey pointed out a major problem with sites recently. “I sent e-mail to these idiots a week ago, and no one responded. Now I gotta go call them.”
Who’s checking your e-mail? Do they respond within 24 hours? If they won’t be able to respond for a longer time, do they set autoreplies or send a status message? Do they include “please” and “thank you” in their responses?
Your Web site is just another front door to your business, and you’d better have your customer service face on.
